ROKU Roku, Inc.
Roku, Inc. (ROKU) trend channel, buy level and 3-month target on Trade The Path. Sector: Communication Services. Listed on NASDAQ. Levels below are fitted to this ticker's own swing highs and lows (Theil–Sen, log-price), then projected 3 months. If this ticker has no settled sample yet, treat the numbers as a geometric read, not a track record. Information only, not financial advice.
Broken down below
Price has closed below the channel. Support has failed — treat the buy target with caution.
Read from the last 9 months of history we hold: rising, drifting more than +100% a year. The nearest ceiling overhead is US$215.70. What would overturn this: a close below US$168.79 — the floor of the channel being read — after which the trend, not the entry, is what was wrong.
- 9 months read from
- US$168.79 – US$215.70 Rising channel, more than +100% a year
- Position in that channel
- -29% below the floor of it — 0% is the floor, 100% the ceiling
Price history, with the path projected 3 months forward
- Daily close
- Upper trend line (9 months)
- Lower trend line (9 months)
- Dashed after today: projected 3 months
- Our buy
- Our target
Our target
No published call today because price has broken 7.1% below the channel floor, which is a fall out of the trend rather than a dip within it. No alerts are sent. The buy and target below are still this site's read of the fitted channel.
Buy now
US$155.10
last close · 16 Sept 2026
Channel buy is US$170.48; last close is the better price available now.
Our target
US$310.22
by 16 Dec 2026
Projected move
100.0%
gross, before costs
Last close is our buy — the best price available now.
- Upper line touches
- 3
- Lower line touches
- 2
- Fit confidence
- 78%
- Fitted
- 12 Sept 2026
About Roku, Inc.
Roku, Inc., alongside its affiliated companies, operates a significant platform for television streaming. The enterprise is segmented into two primary areas: Platform and Player. Through its platform, users can effortlessly explore and access a vast selection of content, including films, television series, live broadcasts, news updates, sports events, and other forms of entertainment. As of December 31, 2021, Roku had garnered 60.1 million active user accounts. Beyond its core streaming service, Roku generates revenue from diverse offerings such as digital and video advertisements, content distribution, and the management of subscriptions and billing. The company also facilitates various e-commerce transactions and provides opportunities for brand sponsorship and promotions. Roku further diversifies its business by manufacturing, marketing, and licensing smart televisions under the "Roku TV" brand. Additionally, it offers a line of Roku-branded hardware, which includes streaming devices, audio equipment, and related accessories. A specific revenue stream comes from selling dedicated channel buttons that are integrated into the remote controls of its streaming gadgets. Roku distributes its comprehensive range of products and services through multiple channels: traditional retail outlets, specialized distributors, and directly to consumers via its official website. Its operational footprint extends across the United States, Canada, the United Kingdom, France, Mexico, Brazil, Chile, Peru, and broadly throughout both North and South America, as well as Europe. Roku, Inc. was founded in 2002 and is headquartered in San Jose, California.
- Sector
- Communication Services
- Industry
- Entertainment
- CEO
- Anthony J. Wood
- Employees
- 3,600
- Country
- US
Scorecard
Our own pillar scores, computed from the fundamentals below. They are not Morningstar ratings — that data is licensed and we do not redistribute it.
- Valuation
- 7/100
- Profitability
- 28/100
- Financial health
- 96/100
- Cash generation
- 41/100
Key statistics
- Market cap
- US$22.99B
- Enterprise value
- US$21.47B
- Beta
- 2.05
- Avg volume
- 3.77M
- Revenue per share
- 35.20
- Dividend yield
- 0.00%
- 52-week range
- 78.53-159.89
- Exchange
- NASDAQ
Key ratios
- P/E (TTM)
- 64.59
- PEG
- 0.02
- Price / sales
- 4.41
- Price / book
- 8.12
- EV / EBITDA
- 32.53
- Gross margin
- 45.50%
- Operating margin
- 5.25%
- Net margin
- 6.82%
- Current ratio
- 2.87
- Quick ratio
- 2.77
- Debt / equity
- 0.17
- Interest cover
- 129.44
Income statement
| Year | Revenue | Gross profit | Operating income | Net income | EPS |
|---|---|---|---|---|---|
| 2025 | US$4.74B | US$2.07B | -US$5.62M | US$88.36M | US$0.59 |
| 2024 | US$4.11B | US$1.81B | -US$218.17M | -US$129.39M | -US$0.89 |
| 2023 | US$3.48B | US$1.52B | -US$792.38M | -US$709.56M | -US$5.01 |
| 2022 | US$3.13B | US$1.44B | -US$530.89M | -US$498.00M | -US$3.62 |
| 2021 | US$2.76B | US$1.41B | US$235.10M | US$242.38M | US$1.71 |
Balance sheet
| Year | Total assets | Total liabilities | Total equity |
|---|---|---|---|
| 2025 | US$4.43B | US$1.78B | US$2.66B |
| 2024 | US$4.30B | US$1.81B | US$2.49B |
| 2023 | US$4.26B | US$1.94B | US$2.33B |
| 2022 | US$4.41B | US$1.77B | US$2.65B |
| 2021 | US$4.08B | US$1.32B | US$2.77B |
Cash flow
| Year | Operating cash flow | Free cash flow | Net income |
|---|---|---|---|
| 2025 | US$483.72M | US$478.44M | US$88.36M |
| 2024 | US$218.04M | US$212.98M | -US$129.39M |
| 2023 | US$255.86M | US$173.24M | -US$709.56M |
| 2022 | US$11.79M | -US$149.90M | -US$498.00M |
| 2021 | US$228.08M | US$188.04M | US$242.38M |
EPS forecasts
| Period | Est. EPS | Est. revenue | Analysts |
|---|---|---|---|
| 2025 | US$0.3357 | US$4.70B | 9 |
| 2026 | US$2.79 | US$5.61B | 9 |
| 2027 | US$3.82 | US$6.32B | 14 |
| 2028 | US$5.62 | US$7.16B | 11 |
| 2029 | US$6.76 | US$7.65B | 4 |
| 2030 | US$6.92 | US$7.90B | 4 |
Analyst view
- Target (mean)
- US$161.38
- Target (high)
- US$185.00
- Target (low)
- US$150.00
- Strong buy
- 0
- Buy
- 22
- Hold
- 22
- Sell
- 1
Trend lines are fitted statistically to past swing highs and lows and projected forward on the assumption the same rhythm continues. It often does not. This is information, not advice.