NKE NIKE, Inc.
Trend channel, buy level and 3-month target. Information only, not financial advice.
Inside the channel · 3-year channel falling
Price is between the lines.
- 3-year channel
- US$34.82 – US$57.71 · falling, −27% a year
- Price in channel
- 17% (0% = floor, 100% = ceiling)
- Ceiling overhead
- US$57.71
- Turns bearish below
- US$34.82
Price history, with the path projected 3 months forward
Updated 9:45 AM ET (1 h ago)
- Daily close
- Upper trend line (3 years)
- Lower trend line (3 years)
- Dashed after today: projected 3 months
- Our buy
- Our target
Our target
Hit rate too low on this symbol (3/8) — no published call or alerts; levels below are for reference.
Buy at or below
US$35.92
level as at 14 Nov 2026
Our target
US$46.69
by 27 Dec 2026
Projected move
30.0%
gross, before costs
Price is between our buy and target.
Target: NKE's usual move size (30.0%), the best return per day on this path.
8 settled calls · 3 reached target (37.5%) · average best move 8.6%. See the full record.
- Upper line touches
- 5
- Lower line touches
- 8
- Fit confidence
- 51%
- Fitted
- 1 Nov 2026
Company information
About NIKE, Inc.
NIKE, Inc., through its various subsidiaries, operates as a global enterprise focused on the design, development, marketing, and sale of athletic footwear, apparel, equipment, and accessories for all ages and genders. Beyond its primary offerings, the company provides a range of athletic and casual footwear, clothing, and accessories under the notable Jumpman trademark. It also distributes a variety of casual sneakers, apparel, and accessories, featuring well-known brands like Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell. Under the NIKE brand itself, the company supplies a comprehensive line of performance sports gear and accessories, such as bags, socks, sports balls, eyewear, timepieces, digital devices, bats, gloves, and protective equipment. Additionally, NIKE sells various plastic products to other manufacturers. The company also markets sportswear adorned with licensed logos from college and professional sports teams and leagues. Furthermore, it engages in licensing arrangements, allowing unaffiliated parties to manufacture and sell apparel, digital devices, applications, and other sports equipment under NIKE-owned trademarks. Its extensive product catalog reaches consumers globally through diverse channels, including specialized footwear, sporting goods, athletic specialty, department, skate, tennis, and golf stores. Distribution occurs via NIKE's proprietary retail outlets, digital e-commerce platforms, independent distributors, authorized licensees, and sales representatives. Founded in 1964, the company was originally named Blue Ribbon Sports, Inc., before officially becoming NIKE, Inc. in 1971, and maintains its corporate headquarters in Beaverton, Oregon.
- Sector
- Consumer Cyclical
- Industry
- Apparel - Footwear & Accessories
- CEO
- Elliott J. Hill
- Employees
- 73,000
- Country
- US
Scorecard
Our own scores from the fundamentals below (not Morningstar ratings).
- Valuation
- 71/100
- Profitability
- 40/100
- Financial health
- 77/100
- Cash generation
- 28/100
Key statistics
- Market cap
- US$55.79B
- Enterprise value
- US$59.96B
- Beta
- 1.10
- Avg volume
- 31.20M
- Revenue per share
- 30.93
- Dividend yield
- 4.37%
- 52-week range
- 31.97-69.14
- Exchange
- NYSE
Key ratios
- P/E (TTM)
- 17.97
- PEG
- 2.50
- Price / sales
- 1.22
- Price / book
- 3.66
- EV / EBITDA
- 13.14
- Gross margin
- 43.07%
- Operating margin
- 8.20%
- Net margin
- 6.74%
- Current ratio
- 2.07
- Quick ratio
- 1.39
- Debt / equity
- 0.73
- Interest cover
- 18.90
Income statement
| Year | Revenue | Gross profit | Operating income | Net income | EPS |
|---|---|---|---|---|---|
| 2026 | US$46.40B | US$19.91B | US$3.80B | US$3.11B | US$2.10 |
| 2025 | US$46.31B | US$19.79B | US$3.70B | US$3.22B | US$2.16 |
| 2024 | US$51.36B | US$22.89B | US$6.31B | US$5.70B | US$3.73 |
| 2023 | US$51.22B | US$22.29B | US$5.92B | US$5.07B | US$3.23 |
| 2022 | US$46.71B | US$21.48B | US$6.67B | US$6.05B | US$3.75 |
Balance sheet
| Year | Total assets | Total liabilities | Total equity |
|---|---|---|---|
| 2026 | US$38.41B | US$23.55B | US$14.87B |
| 2025 | US$36.58B | US$23.37B | US$13.21B |
| 2024 | US$38.11B | US$23.68B | US$14.43B |
| 2023 | US$37.53B | US$23.53B | US$14.00B |
| 2022 | US$40.32B | US$25.04B | US$15.28B |
Cash flow
| Year | Operating cash flow | Free cash flow | Net income |
|---|---|---|---|
| 2026 | US$2.87B | US$2.18B | US$3.11B |
| 2025 | US$3.70B | US$3.27B | US$3.22B |
| 2024 | US$7.43B | US$6.62B | US$5.70B |
| 2023 | US$5.84B | US$4.87B | US$5.07B |
| 2022 | US$5.19B | US$4.43B | US$6.05B |
EPS forecasts
| Period | Est. EPS | Est. revenue | Analysts |
|---|---|---|---|
| 2026 | US$1.50 | US$46.26B | 26 |
| 2027 | US$1.27 | US$42.85B | 30 |
| 2028 | US$1.49 | US$43.01B | 31 |
| 2029 | US$1.82 | US$44.15B | 19 |
| 2030 | US$2.42 | US$48.55B | 17 |
| 2031 | US$3.00 | US$46.41B | 9 |
Analyst view
- Target (mean)
- US$37.15
- Target (high)
- US$60.00
- Target (low)
- US$19.00
- Strong buy
- 1
- Buy
- 33
- Hold
- 31
- Sell
- 8
Trend lines are fitted to past swing highs and lows and may not continue. Information only, not financial advice.