AS Amer Sports, Inc.
Trend channel, buy level and 3-month target. Information only, not financial advice.
Below the channel · 9-month channel falling
Closed below support (US$34.85). Treat the buy level with caution.
- 9-month channel read from
- US$34.85 – US$37.86 · falling, −30% a year
- 12-month channel
- US$34.83 – US$36.87 · falling, −20% a year
- Price in channel
- −179% (0% = floor, 100% = ceiling)
- Ceiling overhead
- US$36.87
- Published levels
- Buy and target are not from this channel — see below.
What broke this trend
- The fall
- -37% from US$41.9720 Feb 2026 → 17 Sept 2026
- Whose problem it was
- This companyno peer group to compare against
- Does it resolve?
- Temporary falls like it have resolved on the record
- Regained so far
- 20%of what it lost
- What the record says
- 80% of 1073 comparable falls came back, typically in 81 days measured across every stock we hold history for, its peer group being too small
Fell -37% (20 Feb 2026 → 17 Sept 2026); regained 20% so far; company-specific.
Reported at the time: Evercore ISI Group Maintains Outperform on Amer Sports, Raises Price Target to $50 — 19 Feb 2026
Price history, with the path projected 3 months forward
Updated 12:52 AM ET (11 h ago)
- Daily close
- Upper trend line (9 months)
- Lower trend line (9 months)
- The same lines over the last 12 months
- Dashed after today: projected 3 months
- Our buy
- Our target
Suggested path
Buy at or below
US$29.45
level as at 1 Nov 2026
Our target
US$36.81
by 27 Dec 2026
Projected move
25.0%
gross, before costs
Price is at or below our buy.
Target: AS's usual move size (25.0%), the best return per day on this path.
This move size: reached in 51% of 9 past stretches, typically in 56 days. (0.45% per day)
- Upper line touches
- 5
- Lower line touches
- 3
- Fit confidence
- 70%
- Fitted
- 1 Nov 2026
Company information
About Amer Sports, Inc.
Amer Sports, Inc. is a global enterprise dedicated to the creation, production, promotion, and sale of athletic equipment, clothing, footwear, and related accessories. The company's extensive reach covers Europe, the Middle East, Africa, the Americas, China, and the wider Asia Pacific region. Its operations are structured into three main divisions. The Technical Apparel segment focuses on high-performance outdoor wear, shoes, and accessories, primarily under the Arc'teryx and Peak Performance brands. The Outdoor Performance segment supplies a variety of outdoor apparel, footwear, accessories, and winter sports gear from labels such as Salomon, Atomic, Armada, and ENVE. Finally, the Ball & Racquet Sports segment delivers sports equipment, activewear, and accessories, featuring prominent brands like Wilson, DeMarini, Louisville Slugger, EvoShield, and ATEC. Beyond these brand-specific offerings, Amer Sports' product range includes specialized items like climbing gear, hiking and running shoes, skiing and snowboarding equipment, functional athletic apparel, and lifestyle footwear. They also provide sporting goods for popular activities such as tennis, baseball, American football, basketball, golf, and many other professional and recreational sports. The company's products are distributed through a diverse network that encompasses its own retail stores, major sporting goods retailers, specialty shops, independently operated partner stores, and various distributors. Furthermore, sales are conducted online via their proprietary e-commerce platforms, as well as through retailer-owned and third-party e-commerce sites. Established in 1950 and headquartered in Helsinki, Finland, the company was previously known as Amer Sports Management Holding (Cayman) Limited, officially changing its name to Amer Sports, Inc. in August 2023.
- Sector
- Consumer Cyclical
- Industry
- Leisure
- CEO
- Jie Zheng
- Employees
- 15,400
- Country
- FI
Scorecard
Our own scores from the fundamentals below (not Morningstar ratings).
- Valuation
- —
- Profitability
- —
- Financial health
- —
- Cash generation
- —
Key statistics
- Market cap
- US$15.85B
- Enterprise value
- —
- Beta
- 1.98
- Avg volume
- 5.22M
- Revenue per share
- —
- Dividend yield
- —
- 52-week range
- 27.21-42.76
- Exchange
- NYSE
Key ratios
- P/E (TTM)
- —
- PEG
- —
- Price / sales
- —
- Price / book
- —
- EV / EBITDA
- —
- Gross margin
- —
- Operating margin
- —
- Net margin
- —
- Current ratio
- —
- Quick ratio
- —
- Debt / equity
- —
- Interest cover
- —
Income statement
Balance sheet
Cash flow
Trend lines are fitted to past swing highs and lows and may not continue. Information only, not financial advice.