TTD The Trade Desk, Inc.
Trend channel, buy level and 3-month target. Information only, not financial advice.
At the channel ceiling · 12-month channel falling
Price is at the upper line, where it has stalled before.
- 1.9-year channel
- US$10.77 – US$12.62 · falling, −71% a year
- 12-month channel read from
- US$10.82 – US$12.62 · falling, −73% a year
- Price in channel
- 96% (0% = floor, 100% = ceiling)
- Ceiling overhead
- US$12.62
- Turns bearish below
- US$10.82
What broke this trend
- The fall
- -91% from US$139.494 Dec 2024 → 6 Oct 2026
- Whose problem it was
- This companyno peer group to compare against
- Does it resolve?
- Unsettled too close to a coin toss on the record to call
- Regained so far
- 0%of what it lost
- What the record says
- 36% of 227 comparable falls came back, typically in 181 days measured across every stock we hold history for, its peer group being too small
Fell -91% (4 Dec 2024 → 6 Oct 2026); regained 0% so far; company-specific.
Reported at the time: What the Options Market Tells Us About Trade Desk — 2 Dec 2024
Price history, with the path projected 3 months forward
Updated 3:59 PM ET (12 h ago)
- Daily close
- Upper trend line (1.9 years)
- Lower trend line (1.9 years)
- The same lines over the last 12 months
- Dashed after today: projected 3 months
- Our buy
- Our target
Our target
No published call: its projected path only reaches 0.0% above the entry within 90 days, under the 6.0% floor a call has to clear to be worth making Levels below are for reference only.
Buy at or below
US$10.77
level as at 3 Nov 2026
Our target
US$12.62
by 4 Nov 2026
Projected move
17.2%
gross, before costs
Price is between our buy and target.
7 settled calls · 3 reached target (42.9%) · average best move 9.5%. See the full record.
- Upper line touches
- 6
- Lower line touches
- 3
- Fit confidence
- 47%
- Fitted
- 3 Nov 2026
Company information
About The Trade Desk, Inc.
The Trade Desk, Inc. is a global technology company that provides a self-service, cloud-based platform. This platform enables advertising buyers to efficiently create, manage, and optimize data-driven digital ad campaigns across diverse formats and channels, including display, video, audio, native, and social media, reaching audiences on computers, mobile devices, and connected TVs. In addition to the platform, the company offers various data and value-added services. Their primary clients are advertising agencies and other service providers who represent advertisers. The Trade Desk was founded in 2009 and is headquartered in Ventura, California.
- Sector
- Communication Services
- Industry
- Advertising Agencies
- CEO
- Jeffrey Terry Green
- Employees
- 3,843
- Country
- US
Scorecard
Our own scores from the fundamentals below (not Morningstar ratings).
- Valuation
- —
- Profitability
- —
- Financial health
- —
- Cash generation
- —
Key statistics
- Market cap
- US$5.72B
- Enterprise value
- —
- Beta
- 0.99
- Avg volume
- 22.37M
- Revenue per share
- —
- Dividend yield
- —
- 52-week range
- 11.62-55.11
- Exchange
- NASDAQ
Key ratios
- P/E (TTM)
- —
- PEG
- —
- Price / sales
- —
- Price / book
- —
- EV / EBITDA
- —
- Gross margin
- —
- Operating margin
- —
- Net margin
- —
- Current ratio
- —
- Quick ratio
- —
- Debt / equity
- —
- Interest cover
- —
Income statement
Balance sheet
Cash flow
Trend lines are fitted to past swing highs and lows and may not continue. Information only, not financial advice.